Built on Experience. Focused on What Works Today.

Since 1990, Magnets USA® has continued to evolve alongside the businesses we serve, helping customers create stronger visibility, better client retention, and more lasting impressions through products that are designed to be seen, used, and remembered.

Where It Started. How It’s Evolved.

1990

It began when Dale Turner, founder of Magnets USA® and LifeLong Gifts™, saw an opportunity to help professionals promote themselves in a more practical and memorable way. His first answer was simple: magnetic business cards.

With limited resources and a strong belief in the product, Dale packed those early magnetic business cards into a hatchback and drove from Roanoke, Virginia to Phoenix, Arizona, introducing them business to business. The reaction was immediate and encouraging.

“I found that people loved them,” says Turner. “When I started the company, I didn’t expect it to turn into what it is today.”

Soon after, Magnets USA® introduced the Magnetic Calendar, which went on to become one of the most effective relationship marketing tools in the country and remains one of our best-selling products.

From those early beginnings, Magnets USA® grew into a trusted source for magnetic marketing products that help businesses stay visible and build stronger client relationships.

2014

In 2014, as more customers began looking for personalized, presentation-ready gifts, Magnets USA® launched LifeLong Gifts™.

The goal was to offer something beyond a standard promotional item—custom gifts that feel personal, useful, and memorable. What began with engraved knives, cutting boards, and drinkware quickly expanded into one of the most trusted resources for closings, referrals, and client appreciation gifts.

2019

As relationship marketing specialists, we continued looking for better ways to help businesses stay connected. That led to the creation of Minute Mail Gifts.

Minute Mail Gifts makes it easy to send personalized handwritten-style notecards with the click of a button. With a wide range of card designs and the ability to schedule mailings in advance, it gives businesses a simple way to stay personal in a digital world.

Today

Today, Magnets USA® and LifeLong Gifts™ support businesses across the country with magnetic marketing products, direct mail solutions, and personalized client appreciation gifts that are built to last.

Our mission remains straightforward: create high-quality products that help businesses stay in front of their clients, strengthen relationships, and make a lasting impression.

WHAT SETS US APART

  • 1

    We stay flexible and responsive. If a need changes, we adjust. If something can work better, we improve it. Our goal is to help customers succeed with products and solutions that fit their business.

  • 2

    We’re home to the original magnetic calendar. For decades, our magnetic calendars have delivered long-term visibility for businesses across the country. From start to finish, many of our core magnetic products are produced in our own facility right here in the U.S.A.

  • 3

    We focus on products people keep. Whether it’s a magnetic marketing product, a direct mail piece, or a personalized gift, our best products are designed to be useful, visible, and remembered.